410
4xxSEO: neutralRFC 9110
HTTP 410 Gone
The resource is permanently gone and will not return. Google deindexes these faster than 404s.
Indexable by Google
No
Link equity passed
No
SEO Impact
Neutral
Category
4XX
SEO Impact
410 is a stronger signal than 404. It explicitly tells Google the page is permanently gone with no replacement. Google deindexes 410 pages faster than 404 pages. Use 410 for content you are permanently removing: deleted products, expired promotions, retracted articles. If the page has valuable inbound links, prefer a 301 redirect to a relevant page instead.
When to Use 410
Permanently deleted resources that should be quickly removed from Google's index: discontinued products, deleted blog posts, expired events.
HTTP Response Example
HTTP/1.1 410 Gone
Test with cURL
$ curl -I https://example.com/deleted-product