Question 1

What is FAQ schema and how does it help SEO?

Accepted Answer

FAQ schema (FAQPage structured data) is JSON-LD markup that tells Google your page contains frequently asked questions with answers. When Google validates this schema, it can display your FAQ entries as an expandable accordion directly in search results, increasing your SERP real estate and potentially boosting click-through rates by 20–30%. It uses the schema.org FAQPage type with Question and Answer sub-types.

Question 2

How many FAQ questions can I add to a single page?

Accepted Answer

There is no hard limit in the schema.org specification, but Google typically shows only 2–3 FAQ entries in search results even if your page has more. Best practice is to include 3–10 highly relevant questions per page. Google has also updated its guidelines over time — as of 2023, FAQ rich results may show less frequently for well-known, authoritative sites, but the structured data is still beneficial for AI search engines and voice assistants.

FAQ Schema Generator

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