og:title
The title displayed when your page is shared on Facebook, LinkedIn, Slack, and other Open Graph-compatible platforms.
og:title controls the headline shown in social sharing cards. When your page is shared on Facebook, LinkedIn, Slack, WhatsApp, Discord, and most social platforms, they read og:title for the preview card headline. If og:title is missing, these platforms fall back to the HTML <title>.
Best practice: set og:title to match the page title or use a social-optimised variant. For some pages, a more engaging or emotive title works better for social than the SEO-optimised version (which prioritises keyword placement). Keep it under 60 characters to avoid truncation in cards.
LinkedIn and Slack cache og:title aggressively. If you update the tag, use LinkedIn's Post Inspector or clear Slack's cache by changing the URL slightly to force a re-fetch. Facebook has a Sharing Debugger tool for this purpose.
HTML Example
<meta property="og:title" content="How to Fix Core Web Vitals — Complete 2026 Guide">